Description
Are you a Digital Marketer? Then you probably know how important it is to track data and conversions.
If you want to increase the speed that you integrate your site with new advertising and analytics platforms, GTM helps you add and update conversion scripts, social marketing pixels, remarketing tags, and many others from a visual interface without having coding knowledge.
At the end of this course you will have an overview of what GTM is, how to use it, and how it can help you test newer marketing techniques and platforms more quickly and efficiently.
If you want to track your own conversions, user behaviour, and other macro-events without having to call a developer, then enrol in the Google Tag Manager now!
Who is the target audience?
- Anyone wanting to learn to use GTM (entry level & intermediate level)
- Anyone working with Google Analytics
- Anyone working with marketing platforms (AdWords, Retargeting, Display Advertising, Facebook Marketing)